Mythic has gone ahead and joined the multitude of MMO's out there that have some type of in game holiday event. Whether it be the Everquest I & II Frostfell, SWG Life Day, or whatever Christmas themed activity, Mythic is in on the holiday cheer now.  Their first event is called Keg End, what amounts to a drunken party of pummeling snotlings and ogres in search of bigger and better brew. Toss in a bit of explosives and you are pretty much ready to get in on this event.  Here is teh official Mythic Press release on the event:

"The wheel of the seasons has turned, ushering out the sun's last warmth with bitter blasts of northern winds. As snow creeps down to block mountain passes and lock the Warhammer world in the icy talons of winter, the citizens of the Old World raise their mugs high; the time of Keg End is at hand. In an epic celebration fraught with boasting, toasting, and epic fireworks, the Dwarfs clear out their stores of ales, beers and other intoxicating beverages in order to bring luck in the New Year and make way for a stock of better, stronger brews.

Get into the holiday spirit with WAR's latest in game event- the Dwarf New Year's festival of Keg End.

Running from the 17th of December through to the 5th of January Keg End is a festive extravaganza packed with great new items, monsters, events and challenges for players to master. Keg End is filled with the things Dwarfs like best - Beer, Boasting and things that explode.

Whether you're letting off fireworks as you charge into RvR or searching for beers on an Altdorf Pub crawl there's plenty to do for Order and Destruction alike. Search out the Legendary Golden Stein to benefit from its damage boosting aura of Frothy Goodness, or compete with your friends to do the best bit of bragging the Warhammer World has ever seen.

Keg End introduces a new emote- /boast (of course) for you to fire off at your adversaries. Make sure you set it to macro because there are rewards to be gained if you do it just right. You can also grab a free beer and /toast your comrades in arms to receive special unlocks.

Keg End is here, with the mud and the blood and the beer!

The legend of the Golden Stein is a tavern story told by Keg Masters to Beardlings and grizzled Longbeards alike for generations. It is said that this Stein has been seen once again upon the battlefield, and whoever possesses it will be gifted with the blessings of Grimnir himself.

Ogres have been drawn to the fields of battle by promises of blood and beer. Those who dare to face these massive foes in battle will have a chance to receive one of Keg End's special rewards.

Snotlings have infested old ale stores across the lands and stolen a highly volatile mixture of brews. In the right hands these explosive brews could be put to good use, but with the way these thieving little creatures behave, both Order and Destruction will have good reason to track the Snotlings down before they consume everything!

In standing with the Dwarf tradition of Keg End, WAR will offer a variety of beverages that players can obtain by participating in the event. These beverages will vary in use: one is an Elite-level influence reward and the others are very rare drops on enemy players and the Ogres and Snotlings who will inhabit the land only for this event.

Basic - Exclusive in-game title "The Drunkard"
Advanced - Unique Stein Trophy
Elite - The Last Call Keg (returns the player to the City Pub)

Rare World Drop - The Battlebrew Backpack (one for each tier in which they are found)"

Fun fun.  Thanks for the ale you little stuntee drunkards!